Published: July 6th, 2010
Google recently announced that it is retiring the Google Advertising Professionals (GAP) program, originally launched in November 2004, and replacing it with the new Google AdWords Certification Program for agencies managing AdWords accounts on behalf of advertisers. We had previously attained the Google AdWords qualified company status in this program.
We are pleased to announce today that we have attained Google AdWords Certified Partner Status in the newly launched Google AdWords Certification program.
The new company qualification involves more rigorous certification exams to test Google AdWords optimization ability, practical application of knowledge and best practices with both fundamental and advanced-level exams to “highlight competency in search, display, reporting and analysis”.
Please do not hesitate to get in touch if you would like to discuss your Google AdWords campaign.
Published: June 9th, 2010
Something interesting was reported in Hitwise’s report for UK web traffic for May 2010- traffic to social networking sites was higher than that to search engines. Does this spell the beginning of the end for the search engines? Highly unlikely but what it does show is that when (and if) websites such as Facebook are able to tie customer intent (“I want information about this”) with advertisements as effectively as Google, then the search landscape will change dramatically.
Published: December 9th, 2009
After being white-listed as one of the first agencies in the United Kingdom to try out a new feature in Google AdWords known as Product Extensions, we are pleased to announce the results from the first few days.
Published: December 3rd, 2009
AdWords uses two different billing methods: Postpay and Prepay and the way you’re charged varies according to the billing method you’ve chosen. Once you’ve chosen a billing mechanism, either Prepay or Postpay, it is not possible to switch between the two within your AdWords account. The system will require you to set up a new Adwords account and and ask you to select a suitable billing option.
Published: November 30th, 2009
Google has recently announced a new feature in the US called Product Extensions. This is a new format for AdWords advertisements that includes a picture of the particular product, along with pricing information. This information is taken directly from the Google Merchant Centre (the new name for Google Base; the system that online retailers can use to submit product feeds to Google, which are then displayed in the Shopping Results section from a search query).
john cow: that's great and ad words is the greatest part of ...
Enjoy More Click Here: ArticlesAsk.com...
Rey Mysterio Rocks: Thanks you so much for the useful book. I am also...
Monica: Hi gelai,
Templates and designs are certainly imp...
gelai: Thank for sharing this guide with us. We would lik...