Published: March 8th, 2010
Best Practice SEO dictates that you need good meta information as it is essential for SEO. Two tags to focus on are title tags and meta descriptions. Make sure they are descriptive and most importantly, relevant to the content on the website.
If you do have duplicate meta descriptions on your website, you will most likely get a warning in Google Webmaster Tools. Take this as a gentle nudge towards getting into the good habit of having a unique description for each page. After all, this is the summary snippet underneath your link on the search engine results page. The rule of thumb is to keep these under 150 characters in order to have the full sentence visible on the SERP.
Published: March 4th, 2010
Notice a little star next to your search results this morning? Google announced yesterday that this new bookmarking feature will be available for all globablly signed in users.
Published: February 25th, 2010
Last year Google rolled out the use of Breadcrumbs in their Google Search Results. Some people felt that having Google essentially “rewrite” their URL was a bit out of order. However there are some benefits from the breadcrumbs.
In this ebay example for the search term “buy golf clubs“, their link show their result as a Golf Clubs Buying Guide. However, there is also a breadcrumb link of “Buy” which brings you to the ebay search page. It also shows a link to
Published: February 17th, 2010
Yesterday, Jimmy Wales tweeted that Google was donating $2 million to the Wikimedia Foundation. The question that then popped up in everyone’s minds is, Why Google would support Wikipedia when they came out with their own (almost) direct competitor, Knol.
Published: February 16th, 2010
Recently one of our clients came to us for advice on duplicate content. Running a travel company, they wanted to create a separate site for information specifically on one area of travel. This site will contain duplicate content in terms of having the same travel schedules.
This led us to think about the issue of Duplicate Content and whether or not this will affect SEO. The official advice from Google seems quite straightforward – don’t try to deceive search engines.
In terms of copying some of the same content into two different domains, we advised the client to keep each site unique and relevant. Spending that extra bit of time making sure that your site has the best content for their target audience will mean that you won’t even need to worry about penalties for duplicate content.
Sergio Indiene: Meta tags play a huge role in ...
Diane Corriette: I also ensure that my page url, title and meta des...
Dena Tasarım: Nice tips. I try to ensure that i don't encounter ...
Bryan Hadaway: I was effected by the change, but I can also under...