Blueclaw Year in Review and Our Top Tips for 2011

Fergus Clawson

Blueclaw Year in Review and Our Top Tips for 2011

2010 In Review For Blueclaw
35New Clients, Including
Two FTSE 250 Companies
Client Online Sales In Excess Of
2Major Awards8New Members of Staff



Looking forward into 2011
Here are some of the major themes we have seen from 2010 and we look forward to further taking advantage of these for our clients in 2011:
Local Search
Google Places has dramatically changed
how local information
is presented.
Site Architecture
Getting faceted navigation/categories/filters right is good for Google and sales.
Important not just for customers, but the search engines too.
Social Media
Facebook and Twitter links impact SEO, as well as influencing customers.
Web Analytics
“Actionable insights” from your current customers can
be very powerful.
Rapid growth in the numbers of online visitors and customers has arrived.
Enquiry Form

Small changes can have
big impacts on sales.
Reputation management
Very important to
monitor all conversations about your brand.
Blueclaw will be closed between the 24th of December and the 4th of January and we’re looking forward to a great 2011.




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