Brian McBride, Vice President for Amazon delivered an excellent keynote at this year’s Internet World 2011. He discussed their usage of search engine optimisation, google adwords, affiliate schemes and creating their own “ecosystems” to encourage competition and drive down prices.
Archive for May, 2011
Internet World 2011 London Update
The Blueclaw team at Internet World 2011 in London’s Earl’s Court has been pretty busy! So many people, so many different services, products and businesses. We’ve received quite a lot of compliments for our stand’s design (which is at no. E 3077) as well.
The main trend that we’re finding today is that people have woken up to the power of leveraging social media to increase brand awareness and sales. We also find that more and more people realize the next step in marketing: conversion rate optimisation. Getting the no.1 spot n Google is no longer good enough. It’s what you do with that traffic and how best to maximize it on your site.
Blueclaw at Internet World!
Blueclaw is attending the Internet World conference from the 11th – 13th May in Earls Court, London.
Head of Search at Blueclaw, Gary Beal, will be presenting a talk on his twelve SEO tips, giving extensive guidelines to both SEO beginners and advanced SEOers, on how to best approach post Panda SEO. Blueclaw will be exhibiting alongside companies such as Ebay, Facebook and Google, posting live feeds and Tweets.
The conference consists of various talks from Industry leaders which we will be attending so keep posted for follow up blog posts.
If you are in Earls Court, London on the 11th- 13th of May drop in and see us. Our stand number is E3 077.
Join the Blueclaw Team - Junior Designer Vacancy
Due to continued growth, Blueclaw are looking for a Junior designer to join the talented design team.
If you have experience in a design field and want to work in an energetic , fast paced environment then Blueclaw would like to hear from you. We are ideally looking for someone with 1 year of experience (although graduates with strong portfolios will be considered), who is familiar with all Adobe programmes (Photoshop being essential) experience in HTML and CSS is preferred (with knowledge of HTML5, CSS3, PHP, MYSQL a bonus).
The successful applicant will find themselves on a comfortable learning curve, developing their skills in both design and code. Initially the role will entail the creation of web ready graphics as needed, for example: affiliate banners, HTML emails, slider graphics and developing work to support the main template designs. As you develop you will start to take projects from concept/wireframe stage through to signed off graphics and then onto the web builds.
Applicants must be able to provide examples of past work and be comfortable with all aspects of the design process. Print experience would be an added benefit.
If you would like to apply, please send your CV along with a covering letter to [email protected] or call us on 0113 234 3300
The Next Big Thing In Marketing - Sponsored by Blueclaw at EGR Live, London
Gary Beal is currently speaking at EGR Live, London
The Next Big Thing In Marketing
In this session Gary Beal of Blueclaw and a former Super Affiliate in the US Gaming sector shares his insight into what the next top sector is for Affiliates. He will be sharing a few select tips from his well known Top SEO Tips as they relate to the Panda update, which makes this a must see event.
Key Learning Points
- What markets are upcoming for Affiliates?
- Proof of the anticipated growth of these sectors
- The best markets to target globally
- Advanced SEO techniques
- How the Panda update will affect Affiliates and how to adapt to theses changes.
You can find Blueclaw at stand 17 - available today and tomorrow for questions.
Edward: You are so cool! I do not suppose Ive learn anythi...
Patrick: Some pretty useful tips there thanks. Ecommerce SE...
Glenn: Very interesting reading. It looks like the direct...