Posts Tagged ‘web design’

X-Cart Shopping Cart And Ecommerce Solution

x-cartX-Cart is one of many shopping cart solutions available on the net (we’ve already worked with Magento and CubeCart) and recent developments in the Blueclaw e-commerce team has enabled us to work with this shopping cart solution and test its capabilities for one of our clients.

Yes, the client may consider using online shopping cart solutions like Bigcartel (up to 100 products only) and Shopify (up to 50, 000 products only at 699USD per month) and think these may be a simpler solution but is it really cost effective?

“Why spend 700USD a month just to keep the site running when you can buy a shopping cart software yourself and get it customized and have full control over it for much less? Isn’t the point of an online store to reduce overheads as much as possible and concentrate more on selling?”


Like all ecommerce solutions, X-Cart has its own pros and cons but right now I’m going to talk about the features that I believe will help clients with

  • large inventories
  • medium to large customer base (dealing with delivery and returns)
  • utilizing different payment gateways
  • run affiliate schemes
  • and desire a fully customized, stylish and professional shopping website

The Importance of Bounce Rate

Search engine optimisation can only get your so far. Of course traffic to your site is one of the most important things in internet marketing however it is not the only important thing. You can have the best rankings in the world, however without a good website these rankings can mean very little. At this point it is important to highlight the fact that by a good website I am not talking about pretty images and colours (although this still helps), by good a website I am talking about clear internal linking structures, credibility, trustworthiness, and providing the right content/information to a user.