Data Insights & CRO

Supercharge your marketing strategy with customer insight and conversion optimisation

Data Insights & CRO Subservices

Website traffic is meaningless if it doesn't translate into enquiries, calls and sales. We unlock the value of your visitors.

From tracking customer journeys and applying statistical analysis to your marketing data to full blown conversion rate optimisation strategy, delivery, measurement and management – the Blueclaw team excels at making the most of data to maximise the financial performance of your campaigns, and your website.

Our insights team delves into the data that underpins your marketing, from SEO and paid search to content marketing and PR – tracking the trends, identifying risks and maximising opportunities to become more profitable through UX and  conversion rate optimisation.

Using a wide range of analytical tools and frameworks – including quite a few we’ve developed ourselves – we provide clarity and clear guidance about your digital strategy, while ensuring our clients benefit from approaches that are evidence-based, scalable and focused on the greatest possible ROI.

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