The Blueclaw team at Internet World 2011 in London’s Earl’s Court has been pretty busy! So many people, so many different services, products and businesses. We’ve received quite a lot of compliments for our stand’s design (which is at no. E 3077) as well.

The main trend that we’re finding today is that people have woken up to the power of leveraging social media to increase brand awareness and sales. We also find that more and more people realize the next step in marketing: conversion rate optimisation. Getting the no.1 spot n Google is no longer good enough. It’s what you do with that traffic and how best to maximize it on your site.

I have spoken to couple of interested parties about one of our specialty areas which is ecommerce SEO. There are many different ecommerce platforms out there, some bespoke, others using open source solutions like Magento, X- Cart etcetera. We have consultants who are not only proficient in SEO but also in using and analyzing these ecommerce platforms, site architectures and providing ecommerce specific seo services such as google base optimisation, product page optimisation etc, tracking conversions and monitoring checkout / content drop-outs etc all as part of our ecommerce seo package.

If you happen to read this, come and talk to us about it at at no. E 3077!

There are some pretty awesome ecommerce talks going on tomorrow which I will be attending. It’ll be interesting to hear what other ideas other agencies and experts share. I think a Blueclaw Advance Ecommerce SEO talk is not very far off in the future!

Posted In:

Advertising, Conversions, eCommerce, Google, Search Engine Optimisation