Influencer Marketing

All eyes on you!

At Blueclaw we make it our mission to get your brand more attention. Let us help you win friends and influence people!

People don’t buy what you do, they buy why you do it. So establishing effective, working relationships with trustworthy, passionate and relevant influencers could be the shift in gear that your business is looking for – whether it be a timely boost to web traffic or increased sales on your balance sheet.

As an agency which leaves no stone unturned in delivering cohesive digital marketing plans, Influencer Marketing is a space which many brands broach with trepidation, or unclear motives. Not us!

At the planning phase, if we can’t show you the significant benefits of bolting an influencer strategy onto your existing suite of digital PR approaches, then quite simply, it isn’t worth doing.

Leveraging authenticity

It’s not what you know, it’s who you know AND who they know!

Influencers represent a keyhole to savvy, hard-to-reach target audiences, and our two-pronged approach of comprehensive groundwork, coupled with the creation of scroll-stopping content, means your message is thoroughly absorbed by even the most sceptical end-user.

Clued up followers can spot tired of tardy relationships a mile off, and content, however polished, often smacks of untested or hastily thrown together collaborations.

Our detailed and methodical approach goes a long way towards ensuring the opposite, but nothing beats in-person, three-way communication to ensure the project is pointed in an ultimately successful direction.

As well as producing best-in-class, multi-platform content, Blueclaw ensures all output successfully aligns with your overall image and that you get digital advocacy from genuine people, who are passionate and knowledgeable about the subject at hand.

Having carefully assembled a team, or identified the best-suited individual, Blueclaw supports and activates your network of influencers to create and share content, try new products, experience your services, or simply offer an opinion.

The biggest concern of many Blueclaw customers is finding the right influencer. That’s why our team of experts will efficiently seek and comprehensively onboard the best fit, whoever that might be and wherever they are based.

Fear less PR

Our tried-and-tested strategy, based on your business goals, ensures smooth transition from creative concept to delivery, measuring and reporting.

You can also rest assured that all ASA compliance and subsequent red tape around paid placements will be adhered to.

From Instagram and YouTube, to Twitter and TikTok, Blueclaw has the ability to help satisfy customers’ demands for respect, trust, credibility and authenticity, as well as high-quality, brand representative content.

Influence drives action and, given the right conditions, we can help your brand better connect with the right audience. By building mutual value into your influencer campaign, your brand gets attention that matters.