Experts in eCommerce & Retail Search Marketing

With the SERPs continuously changing the way consumers shop, Google now has more of an influence than ever before within the ultra competitive eCommerce market. A crucial part of any marketing strategy, eCommerce SEO - the process of organically increasing online traffic and visibility within the search engine results pages (SERPs) - allows brands to make the most of Google’s influence. This ensures that their offerings reach the right user at the right time, bolster brand awareness and ultimately, provide a significant return on investment.

For both giant corporations and independent retailers/SMEs, common challenges eCommerce SEO can address include:
- Creating Unique Product Copy
- Duplicate Content
- URL Structure and Internal Link Structure
- Canonical Tags
- Mobile Site Speed
- Digital PR

Our leading eCommerce SEO team develops creative search marketing campaigns that harness the essence of our clients’ brands and products. Our digital strategies for eCommerce/retail are based on logical keyword research that aims to promote search visibility for longer tail and higher value search terms.

With over 13 years of experience, all of our eCommerce SEO and PPC knowledge is poured into each and every project we work on, ensuring both on and off-site aspects are fully considered. Our multi-faceted approach is conversion and data-led, bespoke to each client, and encompasses the following services:
- Technical SEO
- Digital PR
- Engaging Content Creation
- PPC

With the eCommerce sector becoming increasingly competitive and over-saturated, ambitious brands looking to generate growth and awareness need to be utilising tactical eCommerce SEO strategies to make the most of their digital presence.

Utilising a comprehensive approach that incorporates sector experience, creativity and data, digital marketing is a strong way to help your eCommerce business to get ahead of your competitors, build your brand and search visibility - and ultimately stimulate sales.

With over a decade of experience working in eCommerce SEO, our team understands how the sector has changed over the years and the impact that’s had on consumer behaviour. Designed with the customer journey in mind, each of our strategies aims to not only increase your site’s organic visibility but enhance user experience and increase conversion.

We have extensive search marketing experience with an array of eCommerce platforms, including Magento, Shopify, Woocommerce, and a whole range of platform configurations, ensuring we’re able to jump right into your project and maximise performance without delay!

Our eCommerce clients, past and present, include successful brands such as Jewson, Mobile Phones Direct, City Pantry, Pets Choice, Direct Golf UK, and more.