The Blueclaw book of global journalists, influencers and webmasters is huge - whatever your target market, we have the connections to build visibility, earn coverage and earn high-value links to support your integrated SEO strategy.
Our team combines traditional PR energy with deep seach insight to earn game-changing PR coverage and transformational SEO results.
Our complete PR & Outreach service encompasses marketplace research, creation of media lists, segmented press releases and direct journalistic outreach to open up the relationships that will accomplish your digital goals. From link-earning and off-site SEO to conventional PR and brand amplification – we can increase your visibility while helping you climb search engine rankings.
Pre-Outreach to Journalists
Targeted Media List Creation
Press Release Creation
Link Building Report
Links remain the lifeblood of offsite SEO – but an effective strategy depends on the right quality, topicality and relevance of links to increase your site’s rankings. Our off-site strategies are bespoke to each client and totally focused on delivering profitable traffic.
Pre-outreach is our process for confirming that the content marketing strategies we develop will result in editorial coverage and links for our clients.
By talking through our content marketing campaign ideas and story ‘hooks’ with journalists, we get a rapid understanding of how we can maximise our campaigns to earns links.
The Blueclaw Book is our internal database of global journalists, influencers and media contacts. We develop reciprocal relationships to provide publishers, social influencers and website managers with great content, and in turn can depend on coverage, shares and links for our clients.
International & Topical Amplification
International SEO and PR outreach is a challenge for many brands – at Blueclaw we have the connections, processes and tenacity to build global campaigns that achieve international visibility – and links.
Contemporary SEO is based on quality – onsite content must be targeted towards user needs, while offsite SEO strategy must be organic, natural and high-quality.
For this reason, we use content marketing and PR methodologies to achieve media and influencer coverage for our clients, with a core focus on earning links.